Motion

AFTERIMAGE

A material study in lightness and tension.

CLIENT

Personal exploration

ROLE

Art Direction, 3D & Motion

DELIVERABLES

Visual studies, Stills

YEAR

2026

THE IDEA

THE IDEA

An exploration of translucent surfaces and sculptural movement. Scarlet folds suspend above a quiet architectural setting, balancing a strong silhouette with delicate material detail.

An exploration of translucent surfaces and sculptural movement. Scarlet folds suspend above a quiet architectural setting, balancing a strong silhouette with delicate material detail.

BEHIND THE PROJECT

01 / THE BRIEF

Translate a fleeting gesture into a sculptural still image. Keep the composition simple enough for the material and movement to carry the story.

02 / THE APPROACH

Translucent red surfaces were shaped around a clear focal point. Soft lighting and a quiet backdrop create space around the object, allowing folds, edges and overlapping layers to remain visible.

03 / THE OUTCOME

A WORLD,
BROUGHT TOGETHER.

A collection of expressive form studies that captures the feeling of movement in a single frame. The resulting direction works across editorial imagery and motion-led identities.

CONCEPT, DESIGN & ART DIRECTION — ALEX VALE

NEXT PROJECT

FORM / 01

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